GOED has updated the 2026 Communications Toolkit, a comprehensive resource designed to help brands and marketing professionals effectively communicate the benefits of EPA and DHA omega-3s. We have gotten positive feedback from our members about this toolkit, so we kept the key components:
Omega-3 Key Messages: Consumer-friendly messaging on the health benefits of EPA and DHA omega-3s.
Global Observance Calendar: A guide to global events that create opportunities to spotlight the importance of omega-3s year-round.
And we’ve updated the:
Infographics: Refreshed visuals on heart, eye, prenatal health and more, with many available in Spanish, Simplified Chinese and Korean (plus Turkish, Italian and Japanese).
Sample Social Media Posts: Pre-crafted content to streamline your digital campaigns. You can download GOED’s graphics and post them as is or customize them to fit your brand.
Short videos featuring GOED and experts: Alongside guest experts covering topics like athletic performance and men’s health, GOED’s Elana Natker, RD, and Kaitlin Roke, PhD, have recorded social-media-ready videos that members are welcome to use.
Let this toolkit be your go-to resource to communicate all things EPA and DHA
GOED Receives Reply from European Commission on MOH Letter
Last week, GOED received a reply from the European Commission (EC) on a letter GOED sent to the EC on 3 July, 2025 regarding the proposal for the regulation of mineral oil hydrocarbons (MOH) in food. The EC responded that GOED’s letter has been shared with EU Member States and will be considered for further discussions. The EC also answered three specific points in our letter.
As part of ‘Operation Stork Speed’ in the United States, GOED submitted a recommendation to the Food and Drug Administration (FDA) to establish requirements for the mandatory addition of DHA and arachidonic acid (ARA) to infant formula. GOED’s last two reports on ‘Operation Stork Speed’ were in the GOED Currents from 18 August 2025 and 9 June 2025.
Complimentary Invitation to SNP State of the Science Symposium
GOED members are invited to join GOED partner Seafood Nutrition Partnership’s 9th Annual State of the Science symposium on September 23. This year's theme is "Powered by Seafood,” and this annual event provides a forum for global leaders in human nutrition to outline the latest consensus on all aspects of seafood nutrition.
Area % reporting for EPA, DHA and five other omega-3 fatty acids, alpha-linolenic acid, stearidonic acid, eicosatetraenoic acid n-3, heneicosapentaenoic acid and docosapentaenoic acid n-3 will become optional from the current 2025/2026 series going forward and will not contribute to laboratories’ final proficiency score. Besides Acid Value, Peroxide Value, Anisidine Value and Totox Value, only the results for the quantification of EPA, DHA and Total Omega-3 expressed in mg/g oil, and not those for the other five omega-3 fatty acids, will contribute to the final proficiency score.
With these updates, the accurate quantification of EPA, DHA and Total Omega-3 content of EPA/DHA omega-3 oils is emphasized in this LPP series. The update also allows laboratories with pharmacopeial obligations to only quantify EPA, DHA and Total Omega-3, while not being penalized for not quantifying the other five omega-3 fatty acids in mg/g. Guidance on how to quantify Total Omega-3 content is provided in GOED’s Guidance Documents.
New to this year’s Nutraceutical Oils LPP is the optional measurement of vitamins A, D and E (tocopherol). Further information can be found here.
Health Canada Publishes Finalized Good Manufacturing Practices Guide
GOED members Function/NYO3andAker BioMarineentered a partnership to co-develop CaPre, a krill-based drug for cardiometabolic diseases. Building on overseas clinical progress, the companies will plan Phase III trials to accelerate CaPre's launch in China.
GOED member Naturmegalaunched the first Supercritical Fluid Fractionation Facility (SCFF) in South America, allowing for the ultra-purification of EPA and DHA concentrates up to 80%. Read on »
GOED member Thai Unionplans to expand its production in Ghana and Seychelles, as well as build out its US factories to offset costs from US tariffs.
Marine experts from Chile and Peru are collaborating on hydroacoustic surveys to measure anchoveta populations and improve the countries' future fisheries management. Read on »
Member-Sponsored Research
GOED member Nu-Mega Ingredients partnered with the University of Indonesia and the Indonesian Nutrition Association on aclinical trial testing toddler formulas with tuna DHA oil. The results showed that Nu-Mega's microencapsulated tuna DHA oil powder had better bioavailability and better taste. Read on »
Business & Sales Opportunities
GOED offers connections for companies looking for omega-3-related solutions or partners. If you want to include an anonymous request, please contact Ashley Becnel.
A Peruvian refiner is looking to build capital to restart its business. [posted on 9/8/2025]
GOED memberTharos has released a report detailing the history of krill fishing from 1973 to the present, and urging a conversation about policymaking at the upcoming 2025 Hobart CCAMLR meeting. Read on »
Last month, the European Algae Biomass Organization (EABA) published a report on the life cycle assessment of algal products, a step-by-step guide to algal LCAs for related stakeholders that have limited or no experience in the methodology. This report and others, along with interviews with key omega-3 stakeholders, will inform a similar resource commissioned by GOED and currently under development. Read on »
New Products
Chinese dairy company Gaoge Dairy has launched Shouguan Yihu, an enriched adult milk powder designed to support memory and cognitive health. The formula contains fish oil and other functional ingredients.
Pet food brand Healthybud released Lamb+Salmon Freeze-Dried Raw Food, a new offering featuring wild-caught salmon. Read on »
People in the News
Charles Perez has joined GOED member Mara Renewables as Vice President of Legal Affairs and Corporate Development. He was formerly VP of Global Product Management and Regulatory Affairs at GOED member KD Pharma Read on »
The Norwegian Seafood Council appointed Bjorn-Erik Stabell as its UK Director. Read on »
Paul Bruhn joined Hofseth Biocare ASA as the Head of New Business Development. Read on »
GOED Committees
GOED members are welcome to join these upcoming committee calls:
🗓️ Jaime Ortega from GOED member Golden Omega will present, "Implementation and internal validation of a quantification method for MOH in different EPA/DHA omega-3 oil matrices."
